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Archive for the ‘Ads’ Category

First, I’d like to apologise to anyone who might actually read this blog.  I’ve been away for a while after becoming disillusioned with the amount of hate mail I was receiving for one Zac Efron post and one Fergie post.  Both of these posts were in the spirit of distaste for these particular cogs in [...]

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I’m SO SICK OF DOVE! OK, so they’ve had “fat” girls in their campaign, and now they’re on to old women. In a continuing effort to dupe the masses, Dove proclaims that everyone is beautiful and sexy, that they’re not “anti”-age but “pro”-age and that even 60+ y.o. women deserve to be exploited by [...]

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Kathy Lee Gifford: Patron Saint of Labouring Children
Don’t be fooled by Ronald McDonald House, WalMart Children’s Charities or other corporate children’s charities…it’s a front. Today is a reminder that our comfortable lifestyles come at the expense others’ childhoods. Here are some of the most popular offenders you might try and avoid…

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I know this ad is old, but it never gets old for me. I love that women being “revolutionary” means appearing in front of a camera in plain, white underwear. Way to challenge the patriarchy. Along with this pathetic statement, is the inherent contradiction in the message: you’re perfect the way you [...]

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Fashion not a Luxury?

OK. Sex and the City, Sarah Jessica Parker and the entire cougar-quotient of middle-aged straight women who feel they’ve ‘paid their dues’ (what, living?) and ‘deserve it’, whatever ‘it’ means, make me want to swallow an e-Coli-infested mace. Their unabashed and frivolous consumption of useless products IS NOT SOPHISTICATION, people! Anyway, Pony [...]

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I miss the modern era.

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Oil of Olay’s marketing team must really fly on the notion that we women will fall for just about anything. They’ve extended their anti-aging product line to include products for limbs now? I’d like to give their CEO a Q-10 rich colonic.

There’s that vomit-inducing, slap-silly smile again.

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Reclaim the Smile

I live in Toronto and everywhere I go, I’m confronted with the teased-out and contrived smiles of models hocking products in ads. Part of this blog will be dedicated to doing my best to make the smile something special again, to bring it back to nature.
I don’t WANT to look like this in the [...]

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